job openings at kayo

The Role

The Client Services Associate is an essential contributor to Kayo events from the early planning phase (researching and selecting speakers for Kayo Programs) through the marketing and execution phase (providing speakers with a positive experience throughout the Kayo event planning process, also known as the Speaker Journey*). This individual will partner closely with the Director of Programming. During the Speaker Journey, the Programming Associate serves as the primary point of contact for all active speakers. This individual will use creative problem solving to ensure a successful Speaker Journey. The Programming Associate is innately curious about alternative investing and will enjoy researching topics and hearing the stories of women leaders in the space.

This individual will apprentice directly with the Director of Programming. With demonstrated success in the associate role, the right candidate will have the opportunity to grow into a director level role at Kayo as the company scales.

* The Speaker Journey is our signature five-step process of stewarding speakers from invitation to closing thank you note with the goal of providing every speaker with a transformational experience and converting every client into a roaring fan.

The Person

The ideal candidate will embody our core values: Humble, Hungry, People Smart, and Tolerant. You are a thoughtful and intentional team player who enjoys research, listening and being the best part of someone’s day. You are confident, curious and friendly. You take complete ownership of your assigned responsibilities and proactively seek opportunities to help others
on the team. You are serious about your work and set your own high standards of excellence. Details matter to you, and the desire to give our customers an excellent experience is the foundation of your professional interactions. Knowledge of our clientele and the industry we serve is preferred.

Attributes of the Ideal Programming Associate:

Relational: Enjoy initiating and maintaining relationships. You find joy in networking and connecting with people. You aim to truly understand our speakers and strive for your interactions to be the best part of their day.

Curious-You have an interest in hearing people’s stories, and you are driven to learn more. You are fascinated by the companies and individuals that Kayo serves and how they contribute to their industry ecosystem. You want to understand our customers’ needs and goals and how Kayo can help each client to achieve them.

Initiative: MAKE things happen – vs. HOPING or WATCHING things happen. You should recognize issues and concerns independently, and effectively create variance plans to maintain performance.

Judgment/Decision Making/ Problem Solving: Demonstrate the ability to analyze problems, assign proper priorities and determine correct actions to take. You know when to seek help and prioritize activities/actions/resources effectively.

Flexibility and Adaptability: Should be able to handle a wide range of account assignments and adapt to changing conditions (product performance, customer expectations and market conditions).

Teamwork: Must interact well with others. Listen to others and be respectful in email and verbal communications to team members as they quarterback sales opportunities. You put the company goals before their own.

Hospitality: You are curious and enjoy speaking and learning from new people and making friends with strangers. You know how to lead a client in a way that makes them feel heard, valued, and understood. You must enjoy working with clients, and you make every client feel special.

Organized: You can juggle multiple clients’ needs in an efficient way and you enjoy calendar management, scheduling, and tracking KPIs

RESPONSIBILITIES

Steward of the Speaker Journey
– Responsible for maintaining, communicating, and executing the Speaker Journey
– Prepare all speakers for each stage of the Speaker Journey
– Facilitates all speaker, panel and moderator “prep calls”
– With the support of the Marketing team, send all speaker communication
– Complete all materials to support the speaker journey, including Speaker Prep Doc,
– Social Media Graphics for speakers and thank you notes
– Create and track Speaker FAQs
– Respond to questions from external and internal clients
– Escalate issues to Head of Operations
– Accountable for Speaker gifts at live events
– Support Director of Programming with speaker outreach and by sending templated
follow up email

Support Programming Director
– When needed, take notes on calls and track via CRM
– Participate in Programming Team Meetings, Pipeline Planning Meetings, and other
meetings as necessary
– Assist with Speaker pipeline building
– Maintain Speaker relationships
– Review speaker leads and respond to speaker applications
– Design and outreach for structured networking segments, track quality metrics for each program element (e.g., Keynote, Panel, Networking functions)

Industry Knowledge & Research
– Conduct industry, speaker and organization research
– Attend conferences, listen to webinars, read research reports and books to stay on top of industry trends
– Supports the development of the marketing

Represent Kayo at events:

– Attend Kayo events and engage with Speakers and Moderators
– Ensure client receives value promised by Kayo

Other duties may be assigned as needed

Qualifications Required
Required
– Excellent communication and time management skills
– Interest about finance and alternative investing
– Must have fanatical attention to detail and strong organizational skills
– Possess the ability to analyze problems, assign proper priorities, and determine correct actions to take.
– Natural curiosity and enjoys learning new things (research)
– Experience with Outlook
– Proven experience managing up
– Proven ability to be adaptable and flexible in an entrepreneurial company where business needs are constantly changing
– Proven ability to meet deadlines
– Will model and embody Kayo core values
– Travel with Kayo to events as needed

Preferred
– Experience using CRM software
– Experience with Monday.com application
– Experience with Microsoft Suite
– Alternative Investing Industry knowledge
– Bachelor’s degree with a focus on economics, finance, or political science

Desired
– Experience in virtual or in-person events facilitation
– Experience with the Entrepreneurial Operating System (EOS)

The Company-Kayo Conference Series
At Kayo, we believe that women should have a community that supports, elevates, and champions
them. That is why we create industry events where professional women can connect with leaders,
advance themselves, and champion other women. We want women to know that we are stronger when
we Trailblaze Together.

Founder Lindsay Burton previously held positions in Private Equity and banking in New York City, so she
knows what it is like to be the only woman in the room. Her goal was to create a place where women
could join forces in a male-dominated business world and advance themselves further and
faster.

Why Kayo Conference Series?
– Our work is fun-we get joy from our journey
– We are a company founded by women to support women
– You are encouraged and allowed to grow
– We make an impact on peoples’ lives
– We love challenges and learning along the way
– We celebrate your unique ability!
– We do not want any woman to walk alone on her path to success

Our Core Values
Humble
– Be a team player
– Win, learn but never lose
– Develop a growth mindset
– Get to, not have to
– Commit to radical transparency

Hungry
– Make things happen, versus hoping and wishing
– Pursue excellence
– Put first things first
– Fanatical attention to detail
– Create transparent, repeatable processes

People Smart
– ABC – Always be communicating
– Gives every client the best day/hour/minute of their day
– Engage in healthy conflict
– Solve conflicts using “Tactful Conflict Resolution”

Tolerant
– Respects the beliefs and choices of others, even when they disagree
– Avoids prejudice
– Searches for the common ground
– In disagreements, assume good intent
– Pardons follies
– Believes in freedom of expression

Salary Structure: Annualized Base Salary plus performance-based incentives 

Benefits: Medical, Dental, Vision, paid Family Leave, and generous PTO

If you are looking to join a trailblazing company that is passionate about uniting women and
growing connections in the workplace, apply to Kayo Conference Series today!

Please submit resume to brandon@kayoconferenceseries.com.

The Role

The Director of Marketing is a creative, experienced, and tech-savvy marketing leader who will oversee the Kayo Conference Series brand and advertising efforts, driving leads and building brand awareness. Using Storybrand principles, the Director of Marketing will communicate Kayo’s mission and value to clients through multiple channels, including our website, social media, thought-leadership and other digital tools. The Director of Marketing will create and oversee our marketing strategy and process, and then leverage talent and resources, both internal and externally, to execute it. In a small entrepreneurial team, this individual must be a resourceful problem solver, knowing what to do in-house and when to pull in resources externally for specialized skills, such as graphic design, copywriting and web development. Creating effective marketing collateral, including brochures, social media graphics, websites, and other materials is a key part of the role. The Director of Marketing is accountable for implementing, maintaining and improving all digital assets such as the website, the digital community, and the digital marketing tools that streamline marketing efforts.

The Person

Is soulful, authentic marketing one of your passions? Do you believe in the power of storytelling in influencing others? Are you a passionate problem solver? Do you thrive when leading others? Is building community important to you? Do you wish to be the steward of themission-driven brand? Do you pursue excellence in everything you do and are hungry for the opportunity to work in a dynamic, growing company that is centered around empowering
women? If you are looking for an opportunity that is unique and exciting, we want to talk to you!

Our ideal Marketing Director is:

Creative and Curious: You have an interest in new technology and applications, and you are driven to learn about the latest and greatest ways to reach our audience virtually. You are fascinated by the companies and individuals that Kayo serves and how they contribute to their respective industries. You want to understand our customers’ needs and goals and how Kayo can help each client to achieve them digitally.

Tech Savy: You are knowledgeable about industry-leading IT applications and know how to use them to create solutions, troubleshoot website issues, and streamline backend processes. Tenacious: You are goal oriented. You can meet short-term objectives while maintaining focus on long-term goals.

Intuitive: You possess the ability to analyze problems, assign proper priorities, and determine correct actions to take. You know when to seek help and you know how to prioritize activities, actions, and resources effectively.

Organized: You can manage multiple projects and objectives in a timely and effective manner. Concise: You have the natural ability to communicate in the most succinct, effective way possible.

Growth-Minded: You consistently look for issues and find ways to make improvements. You are flexible in your approach to problem-solving, and you are open to receiving feedback.

Relationship-Driven: You have an inherent desire to delight others. You listen to clients and
colleagues with full attention, and you engage in professional and courteous email and verbal communications. You strive to find solutions to client issues with the sensitivity and intention to strengthen each relationship.

RESPONSIBILITIES

Lead, Manage and Accountability (LMA)
• Set clear execution expectations for the Marketing Team• Delegate the execution of tasks to appropriate Team Members
• Escalate issues to Head of Sales and Marketing
• Communicate cascading messages from Head of Sales and Marketing to the
Marketing Team
• Weekly 1:1 meetings with each member of the Marketing Team

Brand Strategy
• Steward of the Kayo Brand and Brand Strategy
• Steward for Kayo’s “Three Unique”: Curated, Content, Soul
• Understand Kayo’s products and the competitive market landscape to draft effective persona-driven and product messaging
• Oversee graphic design and copywriting

Lead Generation and Product Marketing
• Oversee product marketing strategy
• Oversee SEO strategy
• Develop fact-based quantitative analysis to support recommendations• Driving leads for sales and programming teams
• Conduct market analysis and map the competitive landscape
• Create and maintain marketing collateral
• Create and maintain website and landing pages
• Maintain and communicate inventory of marketing assets to team21Page
• Make recommendations to Head of Sales/Mkt for resources and specialists to
support special projects as needed

Digital Marketing
• Collaborate with internal teams to create landing pages and optimize user experience
• Train team on marketing technology and tools usage
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Make recommendations to Head of Sales/MKT for emerging digital marketing technologies
• Evaluate emerging technologies. Provide thought leadership and perspective for
adoption where appropriate

Social Media
• Design, build, and maintain our social media presence
• Design and cultivate the Kayo Corner online community forum

Event Application
• Design Event Application Attendee experience
• Maintain back-end of Event Attendee Application
• Attendee Troubleshooting and Support

Other
• Attend Kayo events and help support event execution
• Other duties may be assigned as needed

Qualifications Required
Required
• 4-7 Years of Digital Marketing experience
• Proven experience creating digital marketing campaigns
• Proven knowledge of SEO tools, such as Google Analytics, Webmasters, and others
• Proven knowledge of the latest digital marketing trends and social media marketing
techniques
• Strong communication skills
• Strong organizational skills
• Ability to conduct in-depth research
• Proficiency with various social media platforms such as Linkedln and lnstagram• Knowledge of email marketing software such as MailChimp, lnsightly Marketing
• Proficiency with basic editing software such as Canva and Photoshop to create
brochures and newsletters
• Proficiency with website optimization tools such as Hotjar and SimilarWeb• Must have an interest in Events management and execution
• Will embody Kayo core values

Preferred
• 7+ years of Marketing experience
• Bachelor’s Degree or higher in Marketing, Communications, or Information Technology• Familiarity with Storybrand marketing principles
• Foundational understanding of the industries and markets that Kayo serves• Specific creative skills (graphic design, web design, copywriting, content, digital user experience)
• Experience building workflows and automation with email campaign distributors• Proven experience growing an online community and robust online presence

Desired
• Bachelor’s degree or higher in Marketing, Communications, or Graphic Design• Events marketing experience
• Experience with lnsightly Marketing
• Interest in Finance and Alternative Investments
• Experience with the Entrepreneurial Operating System (EOS®)

This is an in-person position located in Charlottesville, Virginia. Candidates will need to live
within a commutable distance of Charlottesville or relocate.

The Company-Kayo Conference Series
At Kayo, we believe that women should have a community that supports, elevates, and champions
them. That is why we create industry events where professional women can connect with leaders,
advance themselves, and champion other women. We want women to know that we are stronger when
we Trailblaze Together.

Founder Lindsay Burton previously held positions in Private Equity and banking in New York City, so she
knows what it is like to be the only woman in the room. Her goal was to create a place where women
could join forces in a male-dominated business world and advance themselves further and
faster.

Why Kayo Conference Series?
– Our work is fun-we get joy from our journey
– We are a company founded by women to support women
– You are encouraged and allowed to grow
– We make an impact on peoples’ lives
– We love challenges and learning along the way
– We celebrate your unique ability!
– We do not want any woman to walk alone on her path to success

Our Core Values
Humble
– Be a team player
– Win, learn but never lose
– Develop a growth mindset
– Get to, not have to
– Commit to radical transparency

Hungry
– Make things happen, versus hoping and wishing
– Pursue excellence
– Put first things first
– Fanatical attention to detail
– Create transparent, repeatable processes

People Smart
– ABC – Always be communicating
– Gives every client the best day/hour/minute of their day
– Engage in healthy conflict
– Solve conflicts using “Tactful Conflict Resolution”

Tolerant
– Respects the beliefs and choices of others, even when they disagree
– Avoids prejudice
– Searches for the common ground
– In disagreements, assume good intent
– Pardons follies
– Believes in freedom of expression

Salary Structure:  Annualized Base Salary, commensurate with experience

Benefits: Medical, Dental, Vision, paid Family Leave, and generous PTO

If you are looking to join a trailblazing company that is passionate about uniting women and
growing connections in the workplace, apply to Kayo Conference Series today!

Please submit resume to brandon@kayoconferenceseries.com.

THE ROLE

Do you LOVE planning? Are you a highly motivated and detail-oriented individual with a passion for overseeing complex projects from start to finish? Do you have a proven track record of success in managing projects, including coordinating with other team members and vendors? Do you have the
ability to motivate and inspire others as a leader? Do you have event experience, and if so, are you tired of working nights and weekends?

If you’re thinking to yourself “That’s ME!”, please read on and apply for a discovery call to see if this opportunity would be the career change that you’ve been dreaming of!

Our Project Managers are the creative catalysts behind the magic of Kayo events. They transform ideas into tangible plans and bring live experiences to life. These masterminds lead teams across different departments, collaborating horizontally to achieve their goals. They skillfully navigate the
organizational hierarchy, coordinating with supervisors and direct reports alike. As a Project Manager, you’ll have the exciting responsibility of overseeing every phase of a project, from meticulous planning to putting the finishing touches on the event and tying up loose ends. You’ll also get to travel and execute events for approximately 3-4 weeks each year, following a predictable schedule.)

CULTURAL FIT:
The ideal candidate will embody our core values: Humble, Hungry, People Smart, and Tolerant. You are a natural planner with confidence and strong communication skills. You’re not afraid to manage up or hold other team members accountable for their commitments. You take complete ownership
of your assigned responsibilities and proactively seek opportunities to help others on the team. You are serious about your work and set your own high standards of excellence. Details matter to you, and the desire to give our customers an excellent experience is the foundation of your professional
interactions.

KEY ATTRIBUTES

Initiative: MAKE things happen – vs. HOPING or WATCHING things happen. You should recognize issues and concerns independently, and effectively create variance plans to maintain performance.

Hospitality: Must enjoy working with clients and have the desire to make every client feel special.

Judgment/Decision Making/ Problem Solving: Possess the abiliy to analyze problems, assign proper priorities, and determine correct actions to take. You know when to seek help and you know how to prioritize activities, actions, and resources effectively. 

Flexibility and Adaptability: Should be able to handle a wide range of account assignments and adapt to changing conditions (product performance, customer expectations and market conditions).

Teamwork: Must interact well with others. Listen to others and be respectful in email and verbal communications to team members as they quarterback sales opportunities. You put the company goals before their own.

Attention to Detail: Must have fanatical attention to detail and strong organizational skills. Small things are the big things. Good is the enemy of great.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Project Management
– Create thorough and adaptable project plans and timelines
– Track the plan weekly with KPIs
– Collaborate across departments to keep projects on track and solve problems
– Source vendors and negotiate vendor contracts
– Design and deliver an exceptional experience at our events
– Create and manage project budgets
– Lead all last-mile event preparations
-Lead on-site execution to ensure events run smoothly and exceed discerning client expectations
– Lead all post-event wrap up responsibilities 
– Conduct a thorough project post-mortem

Customer Experience
– Design and deliver an exceptional experience at our events
– Manage registration process, collaborating closely with marketing, sales, and programming
– Communicate directly with guests as needed
– Anticipate questions and create FAQs to reduce the number of questions

Leadership, Management and Accountability (LMA)
– Lead Project Teams and Project Meetings
– Serve as the team’s Leader at events
– Hold all team contributors accountable fo their part of the project
– Manage support staff, including the Operations team’s inern and virtual assistant

SKILLS
– 3-5+ years of experience in project management or event management
– Excellent communication, leadership, and problem-solving skills
– Ability to manage multiple projects simultaneously 
– Consistent attention to detail
– Proficiency in Microsoft Office Suite
– Excellent communication and interpersonal skills, with the ability to effectively interact with
stakeholders at all levels 
– Bachelor’s Degree

The Company-Kayo Conference Series
At Kayo, we believe that women should have a community that supports, elevates, and champions
them. That is why we create industry events where professional women can connect with leaders,
advance themselves, and champion other women. We want women to know that we are stronger when
we Trailblaze Together.

Founder Lindsay Burton previously held positions in Private Equity and banking in New York City, so she
knows what it is like to be the only woman in the room. Her goal was to create a place where women
could join forces in a male-dominated business world and advance themselves further and
faster.

Why Kayo Conference Series?
– Our work is fun-we get joy from our journey
– We are a company founded by women to support women
– You are encouraged and allowed to grow
– We make an impact on peoples’ lives
– We love challenges and learning along the way
– We celebrate your unique ability!
– We do not want any woman to walk alone on her path to success

Our Core Values
Humble
– Be a team player
– Win, learn but never lose
– Develop a growth mindset
– Get to, not have to
– Commit to radical transparency

Hungry
– Make things happen, versus hoping and wishing
– Pursue excellence
– Put first things first
– Fanatical attention to detail
– Create transparent, repeatable processes

People Smart
– ABC – Always be communicating
– Gives every client the best day/hour/minute of their day
– Engage in healthy conflict
– Solve conflicts using “Tactful Conflict Resolution”

Tolerant
– Respects the beliefs and choices of others, even when they disagree
– Avoids prejudice
– Searches for the common ground
– In disagreements, assume good intent
– Pardons follies
– Believes in freedom of expression

Salary Structure: Annualized Base Salary plus performance-based incentives 

Benefits: Medical, Dental, Vision, paid Family Leave, and generous PTO

If you are looking to join a trailblazing company that is passionate about uniting women and
growing connections in the workplace, apply to Kayo Conference Series today!

Please submit resume to brandon@kayoconferenceseries.com.